Nabiha Rizvi

Experience

April 2022 - Present

Design and develop responsive websites for B2B clients using Webflow, HTML, CSS, JavaScript, Client-First, Finsweet, and Relume
Leverage Midjourney to generate brand-aligned imagery for client websites, reducing stock photo costs while maintaining brand consistency
Utilize ChatGPT and Claude to efficiently write website content, ensuring consistent tone and writing style across multiple web pages
Manage client domain names and DNS records
Collaborate with the SEO to enhance the searchability and ranking of clients' websites through the use of Google Tag Manager, targeted keywords, meta titles, and meta descriptions
Collaborate with SEO and Content team to create UI guidelines based on data-driven insights from Microsoft Clarity, focusing on high-traffic sections and pages
Utilize Salesforce as a CRM and project management tools such as Trello, Notion, Coda, and HubSpot to track project tasks and stages
Implement Zapier automations to streamline cross-platform workflows
Compile and maintain internal documentation and code repositories to ensure team alignment
Provide training and technical support to cross-departmental teams and new web team members
Performed regular check-ins with 4 direct reports
Facilitate monthly design challenges to foster innovation and skill development within the web team

July 2021 - April 2022

Designed, developed, and managed responsive landing pages and microsites for internal marketing teams using HTML, CSS, JavaScript, jQuery, WordPress, and Elementor
Managed landing page and microsite intake form and submissions via Airtable and Google Sheets, as well as project tasks and stages through Confluence
Collaborated with the Performance Marketing team to develop a script that pulls UTM parameters from Google/Facebook ads and automatically appends them to CTAs for granular tracking
Conducted regular user acceptance testing and submitted enhancement requests for various ApplyBoard marketing sites via Jira
Developed responsive email campaign templates using Salesforce Email Studio

February 2021 - July 2021

Designed, developed, and managed responsive landing pages and microsites for agents and pre-construction projects using HTML, CSS, JavaScript, jQuery, and Landingi
Designed and developed an internal e-commerce marketing services site using Duda CMS
Designed and implemented email drip campaigns in Delivra, ensuring cross-device compatibility and optimal rendering across various email clients, browsers, and light/dark modes using Email on Acid
Posted weekly blog content via Storyblok, designing custom layouts to enhance content flow and user engagement, and implemented UTM parameters for accurate tracking of blog performance
Utilized project management tools such as Asana and Trello to track project tasks and stages
Collaborated with the UI/UX team to design and edit Figma wireframes, ensuring seamless implementation of designs in HTML and CSS

January 2019 - February 2021

Designed, developed, and managed responsive websites using HTML, CSS, JavaScript, jQuery, Bootstrap, and Kentico CMS
Worked directly with B2B clients to build intuitive sitemaps and user-friendly navigation structures
Developed and implemented an intake form to streamline the web team's client onboarding process
Compiled and maintained comprehensive internal documentation and code repositories to ensure team alignment
Utilized Salesforce as a CRM Identified and reported bugs via Jira, providing code samples and suggesting enhancements when applicable
Delivered comprehensive post-handoff support to clients, including detailed documentation on website maintenance
Designed and implemented email campaigns using Emma, ensuring optimal rendering across various email clients and browsers